The HKU MSc in Business Analytics programme aims to help students develop both hard and soft skills related to business analytics throughout the programme.

Our programme is designed for individuals who are interested in theories and methods of analysing large volumes of data to gain competitive advantages and strategic insights in today’s business world. You will master the use of quantitative techniques and tools essential to the application of big data analytics in strategic decision making for business and management.

香港大学商业分析理学硕士课程旨在帮助学生在整个课程中发展与商业分析相关的硬技能和软技能。我们的课程是为个人设计的，谁有兴趣分析大量数据的理论和方法，以获得竞争优势和战略见解在今天的商业世界。您将掌握定量技术和工具的使用，这对大数据分析在商业和管理的战略决策的应用至关重要。

Core Courses：

Business Intelligence and Analytics

Business Statistics

Quantitative Analysis Methods

Operations Analytics

Business Analytics Capstone

Elective Courses：

Managing and Mining Big Data

Social Media and Digital Marketing Analytics

Forecasting and Predictive Analytics

Business Simulation

Service Operations Management

Supply Chain and Logistics Management

Financial Engineering

Marketing Analytics

Accounting Analytics for Managerial Decisions  

Prescriptive Analytics  

Geospatial & Business Analytics  

Database Design and Management  

Digital Experimentation Methods

Big Data Analytics on the Cloud  

Machine Learning

Deep Learning

Capstone Course：

It is usually towards the end of the programme, which allows you to integrate and apply the knowledge and techniques you have learned in previous courses to a real world business analytics project.

英语能力证明（TOEFL: 80 | IELTS: 6 (with no subtest below 5.5)

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学位证明及成绩单

个人陈述

简历

2022年入学将于2021年9月开始。

70%的毕业生去到金融和银行领域

20%的毕业生去到了咨询、编辑等专业服务领域

10%去到了其他领域，如电子商务等