香港理工大学商业分析专业申请攻略(授课型硕士)(配视频讲解)
Programme Aims:This programme starts with the fundamentals of applying analytical techniques on big data for decision supports of an organisation, and progresses to in-depth studies of various application domains.
Characteristics:
Emphasises essential skills and knowledge of business analytics
Applies domains of business analytics
Covers theoretical knowledge and research findings of decision making using big data
Offers opportunities to apply theories to investigating and solving business problems
Focuses on the systematic training and development of skills and competence in business analytics
Enhances the ability to solve big data problems
本项目从应用大数据分析技术为组织决策提供支持的基础开始,并深入研究各个应用领域。特点是:强调商业分析的基本技能和知识;应用商业分析领域;涵盖大数据决策的理论知识和研究成果;提供应用理论调查和解决商业问题的机会;专注于商业分析技能和能力的系统培训和发展;提高解决大数据问题的能力。
Compulsory Subjects:
Business Analytics
Business Intelligence and Decisions
Marketing Management
Organization and Management
Elective Subjects:
Applications of Decision Making Models
E-Commerce
Enterprise Resource Planning
Management Information Systems
Managing Operations Systems
Models for Decision Making
Research Methods
Social Media Marketing
Strategic Human Resource Management
Strategic Management
Technology Innovation and Management
1、学位证明及成绩单(申请人应具有学士学位或同等学历/专业资格,最好具有至少一年的相关工作经验。申请为27岁或以上,具其他高中后学历,并在工商或公共行政领域至少有6年工作经验,包括3年管理工作经验,亦会被考虑。)
2、英语能力证明(托福网考成绩80分或纸笔考试成绩550分;或雅思总分6分。)
上一轮申请已截止,下一轮时间官网暂未更新。
主要就业方向为:互联网(大数据、人工智能)、金融、咨询、市场营销(市场分析)等